First Invest

Profile

Profile

We never cease to be astonished how little time and effort is spent studying the key success factors behind the small number of investors who have been truly great, past and present, and their application to practical money making investment decisions

The key success factors that we knit together into our own philosophy of investing are as follows:

  • Invest in companies where the estimated intrinsic value exceeds the stock price by a significant amount. This is what Ben Graham referred to as the "margin of safety".
  • Invest only in companies you understand - This is Buffet's "circle of competence" concept.
  • Invest in companies where you have confidence in the management with respect to their honesty and competence. Examine in particular their capital allocation actions; when to pay out and when to retain. Seek out managements that stress share price performance and return on shareholder's equity (ROE), rather than the absolute size of the company, (many large Canadian companies fall into this trap of size versus per share progress).
  • Pay careful attention to the quality of earnings, and the ability to generate free cash flow and its deployment.
  • Seek out companies that have a strong competitive position or barriers to entry. If you don't have wide "moats" around your "grand castle", competitors will penetrate your territory, erode your profitability and eventually cause your downfall.
  • Watch for brand names and natural oligopolies of various types. These are rare but extraordinarily valuable over time, especially if purchased when they are out of favor in the marketplace.
  • Be a willing buyer of good companies when they are under pressure and when most investors are selling because of bad short term news.

Buy low, sell high! goes the adage. So, we have developed a proprietary investment process based on factors or characteristics that relate to risk, liquidity, profitability, cheapness, technical history, and analyst's ratings and earnings estimates. Our models estimate monthly individual expected stock returns for the stocks we follow in several countries.

Michael Ghilissen, managing partner


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